Plan, plan, plan… and then plan some more. Thinking ahead will not only help grow your business by planning more effective promotions and activities around annual or local events, for…

Style It Yourself evenings are a great way to build better relationships with your clients, educate them on using products and tools correctly at home and help to increase your…

If a client chooses a particular style from a magazine or lookbook, they may not be able to achieve it in one visit. They may need several colours, treatments, or…

Appearance in retail is important. In fact it is very important. When you walk into a supermarket you are presented with a very appealing and easy to understand array of…

A breakfast blow dry club can be a great way to get clients into your salon early in the morning. Whether you’re going to work or spending the day at…

Deal of the day sites like Groupon are like Marmite; you either love them, or you hate them. Having said that, however, they are extremely popular, as people are constantly…

Nearly every business has some form of loyalty scheme, whether it is your Boots, Nectar or Tesco Clubcards, Costa or Nero coffee cards, or your free meal after nine paid…

After the Christmas indulgence of mince pies, turkey, spiced Christmas coffees and the expense of presents, we’re probably all feeling the pinch on our wallets. January is normally ‘buckle down…

Public celebrations such as Mothers Day, Valentines Day or Easter are fantastic opportunities to give something extra to your clients to show them that you value their business and are…