Judging a book by its cover
It’s the phrase your parents used to say to you when you were a child, “never judge a book by its cover”. But let’s be honest, we do, everyday with…
Stylist incentives: Battleships
Almost every salon owner I have spoken to finds it challenging to get stylists to recommend products and services their salon can provide. There are, however, many types of ways in…
Client clubs
Most of us like to feel special and receive treatment that others might not get. That’s why we feel great when we get into night clubs that are notoriously difficult…
Creating a male area
The male haircare and grooming business has grown rapidly over the past few years and is still growing strong today. Face creams for men, cleansing products based on skin type…
At the car wash, yeah!
Do you have a large male client-base? Men are fantastic clients for additional services, so why not offer them something really different when they visit your salon? If you have…